Inspiration is what you SHOULD be selling!


No matter what you sell, the ONLY way to move more of it is to pull the right emotional rip cord. Every prospect is in some kind of “free fall” when they visit your website or walk in your door. You have to figure out what they’re really looking for and offer the right “parachute.”
You have to inspire them with real reasons to buy! Continue Reading 

Employee Dress Codes

Look at your company from an outsider’s point of view. What do you see? This image will likely always include a workspace containing employees. Your employees represent your company. What do you want your customers, clients, and stockholders to perceive … Continue Reading